The Collar Speaks
Why are logo’s popular in men's fashion?
A logo is the signifier or marker of a brand. Traditionally this would be the brands name, but in today’s world of mass communication it could be a single initial,...
Make your collars ‘STAY’
Have you ever noticed chaps on the street wearing shirts with crushed, limp collars or the corners turned up like a goblin’s ears? Me too! And I think it is...








